In the early 1900s, a postal worker started sending Christmas cards. He did it to raise money for charity. But the interesting fact is more than four million cards were sold because of this phenomenon. Something that started as an act of kindness turned into a shower of wealth. In today’s world, the corporate sector stands for wealth and ambition. And the hundred-year-old tradition has stepped into that many-storied bustling building with corporate Christmas cards in hands.
Things to Keep in Mind while Choosing Christmas Cards for Corporate Employees
Your Brand and it’s Aesthetic
The logo of your brand is a symbol of nonverbal communication. Put that logo on your Christmas card to own the celebration positively.
Christmas parties in a professional space have a different vibe from a private celebration. So, choose your words wisely for the cards that will give people the taste of the Christmas, but remember, the glass is your brand’s identity. Design the card with elegant colours that separate it from a private Christmas party card.
Friendly Nature and Letting Go
There is a strict formal code that one has to maintain in a professional space. Make sure your party is an escape from that monotony. To assure that, your card should embody the relaxed vibe that will allow people to be themselves. Little Christmas jokes, witty lines or imageries can create a more personal appeal in the Christmas cards of your brand.
Make It Fun
Corporate dinner parties can be very tiresome. To make it fun, you should include some games and competitions to loosen up the guests. Christmas is more of a family holiday with a lot of personal emotions. To imitate that vibe, you have to make your card in a way that will make people curious. Most of the time, office staff open Christmas cards with a tedious sigh. It is your job to change that and give it more life.
Beyond the Boundaries
For a long time, Christmas has been a religious celebration rather than a universal one. But over the last 50 years, it has transcended race, culture and religion. People from different parts of the world have adapted the celebration in their way and made it their own. Corporate sectors also reflect the universal ambience of brotherhood and togetherness, where people leave the chaotic past behind to create a beautiful future. You can use Christmas invitations as your tool for unanimity that will bind your brand with a sense of togetherness.
Cost and Customisation
If you want to spread the unity flag outside your company and invite other companies for parties, there is no better option than Christmas parties. Around this time, most people are in celebratory mode and don’t mind sharing a meal. So, customise your cards for other companies with their logos. Show them a sense of importance and mutual respect. Also, corporate parties mostly have lots of people, which reduces the cost of the cards.
Many describe corporate sectors with negative connotations because of the competitive nature of the brands. Like it or not, the sector is growing stronger and giving more people a livelihood worldwide. So keeping with the spirits of that professionalism, corporate Christmas cards should reflect an evening of abundance when everything is not about work. Throughout the year, your company sends virtual mails. For once, send a card sealed in a red envelope. It will be the reason for smiles on many faces.